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Monitoring.

Turn social media into an intuitive research, reporting and engagement tool.

Your customers are talking about you, your products and competitors online right now - do you want to listen in? Social media monitoring from BuzzNumbers delivers you an easy way to uncover social media insights, conduct real-time research, establish benchmarks and formulate forward thinking strategies all powered by what your customers or end users are saying. Uncover compelling social media trends, spot opportunities and spy on your competition. Design and deliver reports that can drive new insights and socialise your business with real data.

The top 10 reasons our clients use social media monitoring.

Social media monitoring has quickly become a business critical tool for many organisations. And while it often starts as cost effective addition to traditional media monitoring, most of our clients quickly identify that can take on a greater role in delivering insight, strategic direction and powerful metrics for a range of departments. Click on any of the reasons to find out more!

Monitoring Packages.

Lite

10,000 Mentions 2,000 Mentions

Own brand and campaigns. Running short term and targeted research. Engaging niche groups.

  • Product Training
  • Technical Support
  • System Reports
  • Buzz Academy
For. $900/month. + gst For. $458/month. $700 /month Request a demo It's easy!

Business

30,000 Mentions 10,000 Mentions

Own brand and campaigns. Running short term and targeted research. Engaging niche groups.

  • Product Training
  • Technical Support
  • System Reports
  • Buzz Academy
For. $1,350/month. + gst For. $827/month. $2100 /month Request a demo It's easy!

Professional

100,000 Mentions 30,000 Mentions

Own brand and campaigns. Running short term and targeted research. Engaging niche groups.

  • Product Training
  • Technical Support
  • Account Support
  • System Reports
  • Buzz Academy
For. $2,350/month. + gst For. $1,379/month. $3250 /month Request a demo It's easy!

Corporate

300,000 Mentions PON

Own / competitor brand, products and campaigns. Running research projects & national groups.

  • Product Training
  • Technical Support
  • Account Support
  • System Reports
  • Buzz Academy
For. $4,650/month. + gst For. PON $6600 /month Request a demo It's easy!

Enterprise

1 Million Mentions Unlimited

Own / competitor brand, products, campaigns, events. Industry research projects & groups.

  • Product Training
  • Technical Support
  • Account Support
  • System Reports
  • Buzz Academy
For. $9,250/month. + gst For. PON $10400 /month Request a demo It's easy!

Here are the top 10 reasons our clients use social media monitoring:

1. Brand Monitoring and Benchmarking.

Almost all of our clients keep track of their brand name across social media, blogs, online news, forums and hundreds of other sources. This level of broad tracking provides critical benchmarking, but also serves to increase their business wide understanding of how their brand is being spoken about, where issues might exist and provides behind the scenes access to their end users (where they are, the language they use and how influential they are.)

2. Competitor Monitoring.

The same level of insight that is available about our client's brand is also available for their competitors. This business critical information provides a level of strategic transparency that gives our clients an edge. Tracking online and offline campaigns, key personalities and even listening for confidential chatter about upcoming projects or past results provide an excellent gague as to how our clients are stacking up so they can keep a comfortable competitive advantage.

3. New Product Campaigns.

Clients who offer products and services use social media monitoring to track them, along with the associated marketing campaigns. The ability to track prior to a product launch right through the activities allows our clients to understand the online uptake and reach of their message, later marrying this social insight with sales metrics to report on overall campaign effectiveness. The additional benefit of being able to easily generate reports means that these insights are immensely digestible and easily shared.

4. Customer Service.

Often when a brand name is used, it is associated with a complaint, a recommendation or as part of a story detailing something related to your industry. In all three cases, our clients quickly gain access to the details of what is being said about them so it can be passed to the right department (either for research, product development or for response/action.) While social media hasn't replaced the traditional customer service tools, it is proving a critical way to engage and satisfy a growing number of socially enabled customers.

5. Industry Trends.

Some of our clients are interested in understanding the bigger picture and want to capture industry trends, but don't have time to deal with the huge volume of information across the thousands of relevant sources.

Our platform allows them to identify the key areas they are most interested in, build out reports and then have them automatically generate and send them to key stakeholders - an ideal, hands off solution that delivers a big social media bang straight to the inbox.

6. Thought Leadership.

One of the most interesting uses of our social media monitoring tool is identifying a lack of professional online and social activity where a lot of non-commercial activity exists. A strong voice from an industry body, speak about an under serviced topic delivers amazing opportunities. Several of our clients have been able to assume the role of thought leaders within their industry because none of their competitors had identified it as important (mostly due to the 'lack' of activity in the space). Why not create your own, uncluttered space to speak with customers vs competing with others for a share of voice.

Want to try it yourself? Request a demo, it's easy!

Request a demo!

7. Lead Generation.

When people mention our client's brand (or the brand of a competitor) in combination with a specific set of words, they are possibly exhibiting buying signals. Quite a few of our B2B clients take advantage of these clearly identifiable buying signals to make direct contact, while our B2C clients utilise this information for research on how to structure campaigns around actual buying behaviour. Turn a Tweet, comment or mention into dollars and cents the easy way!

8. Reputation Management.

Bad press, erroneous reporting, spam, and slander does happen, but using social media monitoring provides a layer of strategic crisis management. Our clients can quickly identify the source, spread and reaction to an incident or issue and then take action (either engaging directly from our platform or taking things off-line). Our tool also offers an ideal way to gage the overall impact of issues because tracking will reflect the pre, during and post sentiment and volume quickly and easily.

9. Product Search.

A growing number of our corporate clients and almost all of our agency clients utilise the BuzzNumbers social media monitoring tool to help identify how products and services are spoken about, used and abused. One client discovered that their product was being consumed in great quantities as part of an alternative medical regime - new discovery, new market, new campaigns! Other clients have uncovered product faults and addressed product misuse to avoid possible litigation.

10. Blogger Outreach.

A new and very exciting trend amongst our clients is to build the basis of blogger outreach programs. Using social media monitoring (or one of our influencer reports) our clients are able to track down and engage with a specific set of the most active and influential online personalities. These people are able to seriously impact a company's online reputation so getting them on-side and excited about our client's offering is often essential.

Listen, Understand, Engage.

The way we share and find information has evolved and it is called social media. Social monitoring hands you the power to combine market research, 10-800 number and a suggestion box, in real-time, then supercharge it. This powerful new tool allows you to quickly gain critical insight into your customers without the time and expense of traditional research.

Why?

Our social media monitoring platform is incredibly intuitive and allows you to access, refine, engage and report on any of the millions of posts happening daily. BuzzNumbers offers you full functional software from day one, so no matter what package you choose, you can harness the full power of the social web.

Compare.

BuzzNumbers offers the best possible combination of usability, flexability and functionality with a range of features that allow you spend less time setting up and training and more time discovering exciting new insights or exploring new areas of interest.

Want to try it yourself? Request a demo, it's easy!

Request a demo!
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